Privacy policy

Privacy Policy

Last updated: March 17, 2026

Needlepoint Embroidery ("we," "us," or "our") is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data when you interact with us through our website, online forms, or in-store.

1. Information We Collect

We collect personal information that you provide directly to us, including:

  • Contact Information: Your name, email address, phone number, and mailing or billing address.
  • Order Information: Details about your embroidery orders, customization requests, and purchase history.
  • Communication Preferences: Your consent to receive SMS or email communications, along with opt-in records and timestamps.
  • In-Store Information: Information you provide verbally or on paper when visiting our location, including phone numbers collected for order-status updates.
  • Website Usage Data: IP address, browser type, pages visited, and other analytics data collected automatically when you use our website.

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your embroidery orders.
  • Send order confirmations, production status updates, pickup notifications, appointment reminders, and shipping notifications.
  • Respond to your questions, inquiries, and customer service requests.
  • Maintain records of your orders and preferences for future reference.
  • Improve our products, services, and website.
  • Comply with applicable legal obligations.

3. SMS / Text Message Communications

By providing your phone number and consenting to receive SMS messages from Needlepoint Embroidery, you agree to receive automated text messages related to your orders, appointments, and services. Message and data rates may apply. Message frequency varies based on order activity.

How We Collect Consent

We collect your consent to receive SMS messages through one or more of the following methods:

  • Website Checkout: When you place an order on our website, you may provide your mobile number and opt in to receive SMS order updates by checking the designated consent checkbox.
  • Online Quote Form: When submitting a quote request, you may provide your mobile number and opt in to SMS communications regarding your quote and resulting order.
  • In-Store: When you visit our location, our staff may collect your phone number verbally or via a paper form and will confirm your consent to receive SMS order updates before any messages are sent.

Types of SMS Messages We Send

Needlepoint Embroidery sends only transactional, order-related SMS messages, including:

  • Order confirmation messages
  • Production status updates
  • Pickup-ready notifications
  • Shipping notifications
  • Appointment reminders

How to Opt Out

You may opt out of SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a single confirmation message and no further messages will be sent. You may also contact us directly at the information below to request removal.

How to Get Help

Reply HELP to any message for assistance, or contact us directly using the contact information in Section 10.

No Sharing of Phone Numbers

We do not sell, rent, or share your phone number or SMS consent data with third parties for their own marketing purposes. Your phone number is used solely for the transactional communications described above.

4. Sharing of Information

We do not sell or rent your personal information. We may share your data only in the following limited circumstances:

  • Service Providers: We may share information with trusted vendors who assist us in operating our business (e.g., SMS messaging platforms, payment processors, shipping carriers). These vendors are contractually obligated to protect your data and use it only to perform services on our behalf.
  • Legal Requirements: We may disclose your information if required to do so by law or in response to a valid legal process.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including maintaining order records, resolving disputes, and complying with legal obligations. SMS consent records are retained for a minimum of five (5) years in accordance with industry compliance standards.

6. Your Rights & Choices

Depending on your location, you may have the right to:

  • Access the personal information we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of your personal information, subject to our legal retention obligations.
  • Opt out of SMS communications at any time by replying STOP.
  • Opt out of email communications by clicking the unsubscribe link in any marketing email.

To exercise any of these rights, please contact us using the information in Section 10.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately so we can delete it.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our services after any changes constitutes your acceptance of the updated policy.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

Needlepoint Embroidery
6446 Clara St, Bell Gardens, CA 90201
Email: customerservice@npembroidery.com
Phone: (562) 302-0673